McDonald's Internet Privacy Policy

Internet Site Privacy Statement

McDonald's Restaurants of Ireland Limited, referred to in this statement as "we", "us" or "our", are pleased to provide information to all of our customers about our online privacy statement. Please be assured that we use our best efforts to protect the privacy of visitors to this web site.

Types of Information We Collect and How It Is Used

We only gather personal information, such as first and last names, addresses and email addresses, when voluntarily submitted by you. For example, personal information may be collected from you when you give your feedback on our web sites and our products or enter one of our on line prize promotions.

Sharing of Personal Information

We may share personal information within the McDonald's Family; by this expression, we mean McDonald's Corporation and each of its subsidiaries, together with their respective franchisees and certain selected companies. Those selected companies are either our partners who perform a function such as prize-provision within our promotions and offers, or are agencies and suppliers whom we have retained to assist us to more effectively fulfil orders, manage and conduct promotions and offers, provide technical assistance and support and perform other functions to support our marketing activities.

All selected companies may have access to personal information if needed to perform such functions, but will only be permitted by us to use such personal information for the purpose of performing that function (which may include one to which you have expressly given your consent) and not for any other purpose.

We do not currently envisage our wishing to transfer personal information about you outside of the European Economic Area, but in the unlikely event we should wish to do so in future, we will only do so to the extent that it is permitted under all privacy and communications legislation applicable within the Republic of Ireland. Of course if we need your specific and express consent to do this, we will obtain it before transferring any information.

We are committed to protecting the security of your information. We use a variety of security technologies and procedures to help protect your information from unauthorised access and use. As effective as modern security practices are, no physical or electronic security system is entirely secure. The transmission of information via the internet is not completely secure. Although we will do our best to protect your information, we cannot guarantee the security of your information transmitted to our Site. Any transmission of information is at your own risk. Once we receive your information, we use appropriate security measures to seek to prevent unauthorised access. We will continue to revise policies and implement additional security features as new technologies become available. Where we have given you (or where you have chosen) a password which enables you to access certain parts of our website, you are responsible for keeping that password confidential. We ask you not to share your password with anyone.

In all cases, any use of your personal information by the McDonald's Family which use has been instigated by us (as opposed, for example, to a promotional partner), will comply with this statement.

Occasionally, with your permission and depending on the purpose for and context in which you gave that permission, we will send marketing information and news to you, for example, relating to new product offerings, loyalty schemes and clubs, discount coupons and other promotions and offers. This may include our sending to you marketing information for the products or services of a promotional partner on that partner's behalf.

However, in every case, if you do not elect to receive such communications or if you elect to discontinue receiving them, then we will not send or will cease sending them to you. Also, we reserve the right to use or disclose any information as needed to satisfy any law, regulation or legal request, to protect the integrity of the site, to fulfil your requests, or to cooperate in any law enforcement or regulatory investigation. Save for this, we do not sell, transfer or disclose personal information we have collected from you in connection with our web site activities, to third parties outside the McDonald's Family.

Please note that if we are, in turn, a promotional partner of an unrelated company, for example where we are not asking you to submit any personal information to us but are simply providing information on our site and may be a link to the other company's web site where one must visit to take part in that company's promotion, offer or other activity, then the privacy statement of that other company will apply instead of ours.

Whilst we make very effort only to tie-in with reputable companies which have a similar high regard for your privacy, you should make sure you are aware of what their policies say, as we are not responsible for the policies and practices of other companies, including those of other members of the McDonald's Family.

We do not warrant that any information, software or other material accessible through our website is free of viruses, worms, trojan horses or other contaminants. We assume no responsibility and shall not be liable for any direct, indirect, incidental or consequential damages that result from the use, access to, browsing in or downloading of any information, data, text, images or other material accessible through this website, one of its web pages or the website of any linked third party.

Our Privacy Statement Regarding Children

We are very sensitive to privacy issues. We are proud of our long time commitment to our customers. We are especially careful in any communications with one of our most treasured customers - children.

On our web sites, we offer many features which do not require a child to provide any personal information.

Our policy is not to collect personal information from any child under 12 unless for a specific activity where the child's parent or guardian has first written to us with that parent's or guardian's consent to that specific activity.
We will not collect (nor encourage any child to give) more detailed information, such as a postal address or a telephone number, than is needed by us to facilitate that child's selected activities, without first obtaining the written consent of a parent or guardian.

Our policy is that our on-line activities will not generally involve the publishing of any personal data relating to a child on any of our web sites, but if there is any specific occasion where publication is proposed then this will not take place unless that child's parent or guardian has written to us with their specific consent to the proposed publication and then only after there has been pointed out to the parent or guardian the possible consequences of such a publication.

We urge parents to regularly monitor and supervise their children's on-line activities.


You are in control of any personal information you provide to us on-line. You may request in writing copies of your information held by us as data controller. We will provide you with a copy of the information held by us as soon as practicable and in any event not more than 40 days after the request in writing. There may be a charge to access your information. We may also request proof of identification to verify your access request. All requests should be addressed to our data protection compliance officer, [name] at the address below.

We endeavour to keep your information accurate, complete and up to date. If your information that we hold is inaccurate, please let us know and we will make the necessary amendments, erase or block the relevant information as you request and notify you within 40 days of your request that the relevant action has been taken. All requests should be addressed to our data protection compliance officer, [name] at the address below.

We will only hold on to your information for as long as necessary for the purposes of providing services to you, informing you of products or services offered by us in the future or as may be required by law.

Changes to our Privacy Statement

We reserve the right to change this Privacy Statement from time to time in our sole discretion. If we make any changes, we will post those changes here so that you can see what information we gather, how we might use that information and in what circumstances we may disclose it. By continuing to use our Site after we post any such changes, you accept and agree to this Privacy Statement as modified.

How to Contact Us

If you have any questions about our McDonald's Internet Privacy Statement, please contact us at:
McDonald's Restaurants of Ireland Limited,
7 Richview Office Park,
Dublin 14.